Japanese mayonnaise (マヨネーズ, mayonēzu) is an essential condiment in Japan, enjoyed as much in home cooking as in street food. Softer and smoother than classic mayonnaise, it is distinguished by its unique recipe: only egg yolks, rice vinegar (米酢, komezu) and a touch of sweet mustard. This mixture gives it a creamy texture, a slightly golden colour and, above all, a deep flavour rich in umami (旨味), the fifth typical flavour of Japanese cuisine.
The best known is undoubtedly Kewpie マヨネーズ, recognisable by its soft bottle and iconic logo. Created in 1925, it has become a true culinary icon in Japan. It can be found everywhere: in okonomiyaki (お好み焼き), pancakes filled with vegetables and meat; on takoyaki (たこ焼き), dumplings with octopus; or as an accompaniment to katsu (カツ), crispy breaded cutlets. But Japanese mayonnaise isn't limited to traditional dishes: it also enhances sushi, salads, sandwiches and even chips.
Renowned in Japan and around the world, Kewpie mayonnaise and its variations add an original, tasty touch to your recipes. Discover our selection of authentic Japanese mayonnaises to enrich your meals with a creative and gourmet touch.
